Industry Reports · 2026

Q1 2026: Top 20 Fastest Growing EU Operators

Acquisition velocity and net changes, disruptors and dominators.

ShareShift.io regularly reports on the latest trends and shifts in market shares across European country-code domains, as a proxy for overall European market developments.

Target

Euro Digital Ecosystem

Timeframe

Q1 2026

Author

Nadya Frost

Summary

The Most Expensive Game

Who is winning the most expensive game in hosting: acquiring more customers than competition?

With most ccTLDs only growing 1-2% per year due to high saturation rates, capturing new customers is harder than ever before. Capturing more than your "fair share" in a given market is even harder - and more expensive!

Inspired by Domain Name Wire's 2025’s biggest .com gainers report, we’ve pulled Q1 2026 data across 55M+ European domains in 19 TLDs. Here are the findings:

1

AI Share Shift

8.4x

Vercel, the AI cloud hoster, grew 8.4x faster than the market, but is not in the Top 10 Acquisition Index. Why? Absolute volume is low and over 40% is from existing domains switching providers, not net-new registrations.

2

New Share Shifter

80,000+
domain names

OpusDNS, a new wholesale platform, launched in 2026 & went from zero to >80k DUM. With 60%+ of growth coming from migrations, we will monitor Opus' growth.

3

The Leaky Bucket

1 in 4

Only 5 providers appear in both Acquisition and Velocity Top 20. All other top scorers are running a “leaky bucket” where newly acquired volume leaves through migrations and churn, slowing down overall growth.

Part 1

Biggest Acquirers

Winners in this category capture a disproportionate share of new demand in the European market. ShareShift defines fastest-growing providers through:

  1. Acquisition Index, how much new inventory is a provider capturing. Values above 1 indicate that a provider is capturing more than their fair share of the new demand, and thus taking share from competitors. It's often the result of successful market entry or branding campaigns (cf. Hostinger), or a bulk-migration event as in the case of OpusDNS, one of this quarter's winners.
  2. Annual Expansion Rate, how fast the provider is expanding relative to its size. This percentage-based number is annualized from recorded quarter's value, and tends to be the largest for smaller players.

Taken together, the Acquisition index and the expansion rate tell readers how fast any given competitor is growing, and whether it's a major disru based on its expansion rate.


Formulas:

Acquisition Index = Share of New Domains / Overall Market Share
For example, NameCheap has 0.8% market share in Europe, but acquired 2.4% of all new domains added to our inventory in Q1'26. Their Index is 2.4/0.8 = 3

Annual Expansion Rate = New Domains / All Domains
For example, NameCheap had 377,000+ domains under management, and added 37,000 more. Their quarterly expansion rate is 37/377*4 = 40%.


Scope and methodology:

Our full analysis includes 500+ providers, but this shortlist only covers vendors with 50,000+ active domains under management. Additionally, two providers were excluded from this report due to differences in their business model: Just Eat (vertical) and Afternic (marketplace).

nameexpansionacquisition
OpusDNS14810.8
Dynadot695.1
Hostinger493.6
NameCheap Inc.413
RackHost.hu352.5
Cloudflare Inc.302.2
LH.pl302.2
Squarespace.com302.2
LWS.fr302.2
SEOHost272
Openprovider.nl221.6
Home.pl221.6
Infomaniak.com201.5
Mijn.Host201.5
O2Switch201.4
Hostnet.nl191.4
Wordpress.com191.4
Afternic191.4
Loopia.se181.3
DonDominio ES171.3
Amen.fr171.2
Hosttech GmbH161.1
Websupport S.R.O.161.1
Aftermarket.pl151.1
Top 20 Fastest Growing Domain Providers in Europe, Q1'26

Part 2

Fastest Growers

Winners in this category grow their overall portfolio the fastest. They capture a healthy share of new inventory, lose little through outbound migrations, and keep churn in check.

Given that only 5 out of 20 providers in Part 1 made it to Part 2, ShareShift can confidently say that many gainers are running a leaky bucket: acquiring a lot of new domains, but losing even more through churn.

The reverse is also true: 15 vendors that are growing at above-market rate overall, are not in the Top 20 Acquirers list. They are likely under-investing in marketing campaigns and coasting on their current growth trajectory + loyal customer base.

Kudos to Hostinger, SEOHOST, and Cloudflare for scoring in the Top 10 for both. OpenProvider and Dynadot get honorable mentions for getting into the Top 20. 


Formulas:

Velocity = QoQ growth of Provider / QoQ growth of Market

For example, Vercel's European portfolio grew by +34% vs Q4'25, but the market overall only grew by 4%. Their Velocity is 34 / 4 = 8.4


Scope and methodology:

Our full analysis includes 500+ providers, but this shortlist only covers vendors with 5,000+ active domains under management. Additionally, several providers were excluded from this report due to differences in their business model: Saw.com, ParkLogic, Above.com, Premium.pl, GoodDNS.


NameNotesVelocity
OpusDNSDual entrant500
Vercel8.4
Porkbun4.3
OpenProviderDual entrant4.3
HostupMicro-host (>10k)4.3
CloudFlareDual entrant3.6
Mijn.Host3
HellolyMicro-host (>10k)3
SEOHOST.plDual entrant2.9
HostingerDual entrant2.8
LucushostMicro-host (>10k)2.4
HostCreators.sk2.3
Teekie2
SupportHostMicro-host (>10k)1.8
CloudDNS1.8
Webglobe1.8
Hostgator1.8
DynadotDual entrant1.7
Cloud861.5
ZoneMedia1.4
Top 20 Fastest Growing Domain Providers in Europe, Q1'26

Appendix

Methodology & scope.

01

Data Sourcing

Data is sourced via the ShareShift Scanner, a proprietary methodology that interprets publicly available technical signals from the web. The latest telemetry scans were delivered on April 9, 2026.

02

Scope

55+M domains across European ccTLDs. Providers are chosen based on total number of active domains added to inventory. Domains with no public DNS footprint are excluded from this analysis as considered inactive.

03

Attribution Methodology

ShareShift attributes domains to a provider based on its name servers, i.e. the DNS infrastructure it uses. This is different from registrar-based market shares, and may not be comparable to other reports.

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